built to go beyond

full-funnel
media solutions

We thought media could be better. So we built built it.

ByAtlas started with a shared ambition that media could be better. So we built it.

After decades spent across advertising, technology and commercial leadership, we’d seen what great looked like, and plenty that fell short.

So we built something different.

An independent agency where exceptional human thinking and intelligent technology work together. Where transparency matters. Accountability is expected. And clients get experienced people genuinely invested in their growth.

That belief became The Human Algorithm™, and it still shapes how ByAtlas thinks, works and grows today.

The business has evolved. The ambition hasn’t.

To keep pushing beyond what’s expected, and beyond what’s been accepted.

Service One Drilling

Drilling

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Service One Refining

Refining

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The Team

Vivek Kapoor
Managing Partner, MENA
James Jarrett
Managing Director, MENA
Emma Moulton
Marketing Director
Kirsty Attwood
Head of Client Services
Francesc Gili
Lead Developer
Michael Pinfold
Lead Creative
Eugene Tsoy
Senior Developer
Archie Bateman
Senior CS Manager
Arun Mehta
Paid Media Account Director
Ellen Statham
Senior Paid Media Manager
Irfan Shahzad
Senior Trader
Willow Pamphilon
Client Services Manager
Viana Simmons
Technical Account Manager
Millie Mills
Social Media Manager
Meet the team

Our people. Our advantage.

The Board

Jonathan Weeks
CEO & Founder
Lauren Gregory
Commercial Director & Co-Founder
Adam Hindhaugh
Chief Strategy & Creative Officer
Daniel Cooper
Chief Technology Officer

The Team

Vivek Kapoor
Managing Partner, MENA
James Jarrett
Managing Director, MENA
Emma Moulton
Marketing Director
Kirsty Attwood
Head of Client Services
Francesc Gili
Lead Developer
Michael Pinfold
Lead Creative
Eugene Tsoy
Senior Developer
Archie Bateman
Senior CS Manager
Arun Mehta
Paid Media Account Director
Ellen Statham
Senior Paid Media Manager
Irfan Shahzad
Senior Trader
Willow Pamphilon
Client Services Manager
Viana Simmons
Technical Account Manager
Millie Mills
Social Media Manager

Building ByAtlas, in public

Follow The ByAtlas journey as we sharee the lessons, challenges and opportunities that come with building a modern performance media agency from the ground up.
Meet the team

Our people. Our advantage.

The Board

Jonathan Weeks
CEO & Founder
Lauren Gregory
Commercial Director & Co-Founder
Adam Hindhaugh
Chief Strategy & Creative Officer
Daniel Cooper
Chief Technology Officer

The Team

Vivek Kapoor
Managing Partner, MENA
James Jarrett
Managing Director, MENA
Emma Moulton
Marketing Director
Kirsty Attwood
Head of Client Services
Francesc Gili
Lead Developer
Michael Pinfold
Lead Creative
Eugene Tsoy
Senior Developer
Archie Bateman
Senior CS Manager
Arun Mehta
Paid Media Account Director
Ellen Statham
Senior Paid Media Manager
Irfan Shahzad
Senior Trader
Willow Pamphilon
Client Services Manager
Viana Simmons
Technical Account Manager
Millie Mills
Social Media Manager
Testimonials

What they say about us?

Here’s what our clients shared about their experience working with our team.
"What stood out most was their transparency. No jargon, no guesswork, just clear thinking and confident execution. Our campaigns became smarter, more efficient, and noticeably more effective, giving us clarity and control we hadn’t experienced before."
Sophie Cooper
Managing Director, Harley Street Skin
"ByAtlas helped us pull everything together. Their mix of creativity and practical know-how didn’t just generate ideas, it built momentum. They maximised our budgets, scaled efficiently, and worked like a true extension of our in-house team."
Katie Chubb
CMO, Folc.
"Working with ByAtlas felt like unlocking a new level of capability. Their process was seamless, their insights sharp, and the performance uplift was clear. A proactive team that consistently found value-add ways to grow impact and sales."
Priya Downes
Founder and CEO, Nudea
"They didn’t just deliver ads; they delivered understanding. The team helped us see our audience in a completely new way, aligning insight with action and driving results that were tangible, measurable, and evident within weeks."
Emma Moulton
Director, Stone Hearts Club